Filmfare Awards 2008 Press Meet

The event that South India has been waiting for is finally here and will be held on the 31st of July in Hyderabad International Convention Centre (HICC), Hyderabad. It is the 56th Annual Filmfare Awards, which is held to recognize and support momentous talent in the south.

It acknowledges the participation of the artists who have contributed to cinema in Tamil, Telugu, Kannada and Malayalam. This prestigious ceremony will be attended by all the reputed film stars in the south!!!

Hosted jointly by Idea Cellular and Filmfare magazine, the 56th IDEA Filmfare Awards 2008 – South, promises to be yet another colorful and dazzling show put up with performances by the stars themselves!!!

Worldwide Media Pvt Ltd, a Times Group and Worldwide BBC has jointly partnered with IDEA Cellular to present this prestigious award ceremony in the South region. Chief Executive Officer of Worldwide Media Pvt Ltd. Mr Tarun Rai, Chief Marketing Officer of IDEA Cellular Ltd. Mr Pradeep Shrivastava and actress Ileana participated in the meet held at Taj Krishna on Monday, the 22nd June.

The Chief Executive Officer of Worldwide Media Pvt Ltd., Mr. Tarun Rai expressed that due to the exclusivity of the talent in the south there is a separate Filmfare function to recognise this talent of which they are very proud of.

The Chief Marketing Officer of the IDEA Cellular Ltd., Mr. Pradeep Shrivastava also divulged that since IDEA is a strong telecom operator in the south, their connect with potential subscribers strengthens with their association with the Filmfare. The subscribers will also benefit from a lot of innovative added services and various other customer engagement programs based on the Awards theme!