November 24, 2017, Hyderabad: Considered as the 'man with a vision on a mission' of modern day Indian hospitality, Zorawar Kalra, Founder & Managing Director of Massive Restaurants Pvt. Ltd. announced the launch of his much anticipated, genre-defining restaurant concept Farzi Cafe - Modern Indian Bistro, today at Jubilee Hills, Hyderabad. Strategically located in a prime location in Hyderabad this critically acclaimed, multi-award winning concept Farzi Cafe promises an exceptional dining experience while redefining the culinary map of India.
Speaking at the launch, Zorawar Kalra, Founder & Managing Director, Massive Restaurants Pvt. Ltd. said, "The word "Farzi" can hove many connotations, but at Farzi Caf£, it has just one, that of "creating on illusion" with its cuisine. It is a first-of-its-kind Indian bistro concept, extensively using elements of molecular gastronomy offering a gastronomic experience. Farzi Cafi is for all those who love Indian food with their global favourites and are exploring experiencing the next level of Indian cuisine.'
Farzi Cafe is best described as a fun- filled Indian cafe, where guests will experience the finest modern Indian food, prepared by using strong elements of Molecular Gastronomy, showcasing some iconic dishes of India as well as some of the popular dishes from around the world with an Indian touch. Infusing a generous dose of Hyderabadi flavors and influences, Farzi Cafe is the perfect blend of modern culinary techniques of molecular gastronomy and presentation styles offering a high energy dining experience.
"Whenever we choose to dine out, Indian cuisine alwoys features at the bottom of the pyramid of our choice of cuisine, a trend which has alwoys intrigued me. As an Indian and an avid lover of the robustness Indian food offers, we (my father, Mr. Jiggs Kolra & I) take immense pride in our cuisine. We believe that it is on us as Indians to moke the effort to elevate Indian food, reintroduce it to the world in its modern avatar, retaining its authenticity. With this intent in mind, we wanted to make Indian food "cool" again for diners of all ages and thus the origin of the Farzi Cafe - Modern Indian Bistro concept," Zorawar added.
The menu that is made with the continuing strive to treat the palates is a take on global comfort food using fresh and robust ingredients and fusmg them with Indian cooking styles & flavors It is a high energy space offering a casual dining ambiance, where the guest can enjoy a tapas style menu, showcasing some fusion dishes from around the world along w.th an array of molecular cocktails and l.quor options to choose