Polaris India forays into Hyderabad
World leader in off-road vehicles launches ATV, Ranger, RANGER RZR® and Snowmobiles, now available in Hyderabad at Garapati Autoventures Pvt. Ltd
Hyderabad: Polaris India Pvt. Ltd, a wholly owned subsidiary of Polaris Industries Inc., the world leader in off-road and All-Terrain vehicles today forayed into Hyderabad with the unprecedented launch of their off-road vehicles. The price range of the lifestyle and the luxury product which starts from Rs. 2.86 Lakhs onwards will be available in Hyderabad through Garapati Autoventures Pvt. Ltd.
Commenting on the development, Mr. Pankaj Dubey, Managing Director, Polaris India Pvt. Ltd., said "Polaris Industries is the world leader in off-road vehicles and have ventured into India last year. We foresee huge interest and business potential in the southern market and thus, are pleased to appoint Garapati Autoventures Pvt. Ltd as our dealer to offer our innovative products in Hyderabad market.
He further added: We will have dealers in Bangalore, Chennai and now Hyderabad. In the first phase, we are launching our flagship products including ATVs, Polaris Ranger, RANGER RZR® Side-by-Side vehicles and Snowmobiles. We are hopeful of giving lot of adventure and utility experience on off- roads in Hyderabad".
Speaking about the market scenario, Mr. Dubey said, "The specialised automobile market is at a nascent stage in India. Our principal aim is to sensitize the consumers and create a new market for the possible options available in recreational vehicles such as ATV, Ranger, RANGER RZR® Side-by-Side vehicles and snowmobiles and to generate more interest in these activities. We will focus on the utility application of our vehicles in areas of construction, mining, farming, forest, coastal patrolling and beach rescue, military, police and para military forces."
Mr. K.V.S Prakash Rao, Managing Director, Garapati Autoventures Pvt. Ltd, said at the press meet, "While the Indian market is no stranger to All Terrain Vehicles, the look and feel of the ATVs and the adventure associated with them has been very limited so far. Polaris is a great brand known world- wide for its innovative off-road vehicles. We are proud to associate with them right from the beginning and jointly develop the off-road vehicle market in the country - something that people desire for, but have been missing."
Polaris stands for adventure. What better way to experience that thrill than by taking a free experiential ride. On the 21st and 22nd of this month, we have arranged a special demo ride for our friends in Hyderabad. The venue for this experiential ride is Road no. 26, Next to Dr. MCR HRD Institute, Jubilee Hills, Hyderabad.
The product line the company is launching in Hyderabad is:
Sportsman" ATVs Polaris Sportsman range of ATVs is the best way to enjoy the outdoors. These are affectionately termed 'quad-bikes'. Through rain or snow, flat or hilly terrain, our ATVs perform at optimum levels no matter what the region or the season. It is available in _ premium (high quality- performance), 2 - Up (double seater) and value (more affordable) ranges.
Polaris RANGER RZR® Side by Side: Polaris Ranger RZR® Side by Side is the only sport utility off- roaders which are exclusively built for off-road activities. Polaris off-roaders deliver a razor sharp performance every time. There are four variants available: Only Trail (exclusively for hilly/mountain terrain), only Sport (for dune-surfing and riding in open spaces), only 4 Seat (world's first 4-seater Side by Side) and Only Xtreme (Premium performance under all conditions).
Snowmobiles: Polaris snowmobiles promise to generate much excitement in India. They are available in Adventure, Crossover, Performance, Deep Snow, Trail Luxury and Utility ranges.
Polaris Range of Multi Utility Vehicles: The range of off-road vehicles offered by Polaris is undoubtedly one of the best in the market. It is designed to perfection for providing the maximum power, durability, higher loading capacity and superior maneuverability, The easy to use, hardworking multi-utility range of vehicles by Polaris is built specially for extreme performance and sturdiness. They are used in various industries as below
Tourism: Explore the unexplored, create new possibilities and enjoy the beauty of nature with the maximum comfort provided by a Polaris vehicle.
Defense & Police: Polaris Military vehicles are true solution for easy movement of the military in tough off-road terrains such as hills, forest, snow, water, marshes, desert, rocks, etc.
Forest Patrolling: Ideally suited for deep jungles, marshy lands and rough terrain, Polaris' range of vehicles will easily handle the toughest areas.
Agriculture: More plowing power, tougher built, higher loading capacity, better maneuverability, and easy to handle, Polaris vehicles provide the best results for all farming needs.
Construction: The versatile, dependable and durable construction range helps in making the difficulties of construction easy.
Mining: Specialized designs, extreme power, higher loading capacity and easy-to-use Polaris Mining Range helps you in utilizing the available resources to give you maximum productivity with ease.
Youth Powersports Segment: The exclusive youth section provides younger enthusiasts the opportunity to experience a new route to adventure with THE NEW RANGE OF YOUTH Powersports products.
Polaris is the undisputed global leader in the power sports industry and has been enhancing the riding experiences for more than 55 years:
About Polaris Industries Inc.
Polaris is a recognized leader in thepowersports industry with annual 2011 sales of $2.7 billion. Polaris designs, engineers, manufactures and' markets innovative, high quality off-road vehicles (ORVsL including all-terrain vehicles (ATVs)' and the Polaris RANGER® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles.
Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian motorcycle brands. Additionally, Polaris continues to invest in the global on-road small electric/hybrid vehicle industry with Global Electric Motorcars (GEM). Polaris enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.
Polaris Industries Inc. trades on the New York Stock Exchange under the symbol "PII", and the Company is included in the S&P Mid-Cap 600 stock price index. Information about the complete line of Polaris products, apparel and vehicles accessories are available from authorized Polaris dealers or anytime at www.polarisind.in
For further information, please contact:
09818465205 [email protected]
Manish Pant/Ajuli Oasgupta
09871505306/07702800012 [email protected]