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Shruti Haasan Launches Samsung Galaxy S3 in Hyderabad
Hyderabad, June 1st, 2012—Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, today announced the availability of the much awaited GALAXY S III in Hyderabad. At a glittering event at the GVK One Mall, leading actor Shruti Hassan and Ranjit Yadav, Country Head, Mobile and IT, Samsung, handed over the flagship device to the first few lucky owners, who had pre-booked the smartphone through the company’s online portal , Samsung Mobile eStore. Designed for humans and inspired by nature, the GALAXY S III is a smartphone that recognizes your voice, understands your intention, and lets you share a moment instantly and easily.

Speaking at the event, Mr. Ranjit Yadav, Country Head, Mobile and IT, Samsung stated, “The GALAXY S III is one of our biggest launches this year and I am very pleased to be here today with some of our very first customers. The Galaxy S III has got rave reviews and we have received an overwhelming response from our customers who are liking the design, performance and intuitive features that we have built into the smartphone. We are confident that our customers will enjoy the Galaxy S III experience.”

Introducing Natural Interaction
The GALAXY S III enhances the interaction experience between the device and user. Smart enough to detect your face, voice and motions, the GALAXY S III adapts to the individual user to provide a more convenient and natural experience. With the innovative ‘Smart stay’ feature, the GALAXY S III recognizes how you are using your phone – reading an e-book or browsing the web for instance – by having the front camera identify your eyes; the phone maintains a bright display for continued viewing pleasure.

The GALAXY S III features ‘S Voice,’ the advanced natural language user interface, to listen and respond to your words. In addition to allowing information search and basic device-user communication, S Voice presents powerful functions in regards to device control and commands. When your phone alarm goes off but you need a little extra rest, just tell the GALAXY S III “snooze.” You can also use S Voice to play your favorite songs, turn the volume up or down, send text messages and emails, organize your schedules, or automatically launch the camera and capture a photo.

In addition to recognizing your face and voice, the GALAXY S III understands your motions to offer maximized usability. If you are messaging someone but decide to call them instead, simply lift your phone to your ear and ‘Direct call’ will dial their number. With ‘Smart alert,’ the GALAXY S III will also save you from trouble by catching any missed messages or calls; your phone will vibrate to notify missed statuses when picked up after being idle.

Easy and Instant Sharing

The Samsung GALAXY S III is more than a personal device that can be enjoyed by a user - it wants you to share and experience smartphone benefits with family and friends, regardless of where you are. With the new ‘S Beam,’ the GALAXY S III expands upon Android™ Beam™, allowing a 1GB movie file to be shared within three minutes and a 10MB music file within two seconds by simply touching another GALAXY S III phone, even without a Wi-Fi or cellular signal. The ‘Buddy photo share’ function also allows photos to be easily and simultaneously shared with all your friends pictured in an image directly from the camera or the photo gallery.

‘AllShare Play’ can be also used to instantly share any forms of files between GALAXY S III and your tablet, PC, and televisions regardless of the distance between the devices.

Human-centric Design with Uncompromised Performance

The GALAXY S III not only presents features with enhanced usability, but also provides an ergonomic and comfortable experience through its human-centric design. Its comfortable grip, gentle curves, and organic form deliver a rich human-centric feel and design. Inspired by nature, its design concept is the flow and movement of nature. The elements of wind, water and light are all evoked in the physical construct of the GALAXY S III. In its essence, the minimal organic design identity is reflected in the smooth and non-linear lines of the device. Available in Pebble Blue and Marble White at launch, Samsung will introduce a variety of additional color options.

Samsung GALAXY S III is powered by Android™ 4.0, Ice Cream Sandwich, with greatly enhanced usability and practicality to make life easier. With a 4.8” HD Super AMOLED display, the GALAXY S III offers a large and vivid viewing experience. Samsung Mobile’s heritage Super AMOLED display even enhances to HD and 16:9 wider viewing angles. To ensure faster content sharing and connectivity, the GALAXY S III offers Wi-Fi Channel Bonding which doubles the Wi-Fi bandwidth.

The GALAXY S III also sports a range of additional features that boost performance and the overall user experience in entirely new ways. It introduces ‘Pop up play,’ a feature that allows you to play a video anywhere on your screen while simultaneously running other tasks, eliminating the need to close and restart videos when checking new emails or surfing the Web. Its 8MP camera features a zero-lag shutter speed that lets you capture moving objects easily without delay – the image you see is the picture you take. With the ‘Burst shot’ function that instantly captures twenty continuous shots, and the ‘Best photo’ feature that selects the best of eight photographs for you, the GALAXY S III ensures users a more enhanced and memorable camera experience. HD video can be recorded even with the 1.9MP front-facing camera, which you can use to capture a video of yourself. Improved backside illumination further helps to eliminate blur in photos that result from shaking, even under low lights.

The gaming experience is enhanced through ‘Game Hub,’ providing access to numerous social games. Galaxy S III users in India can download from ‘Samsung Apps’ India oriented applications like My Movies, My Music and MyReader that allows them to enjoy and personalize the Samsung Galaxy S III.

While My Movies gives users access to hundreds of Indian movies, trailers and film songs, My Music allows them to download and listen to English and Bollywood numbers from a song collection that totals more than a million. MyReader allows Galaxy S III users to access Indian newspapers, magazines, over 300,000 books and for the first time, even audio books.

A very exciting application, available exclusively for Galaxy S III users is the My Station app that allows users to watch live concerts, performances and videos of their favourite stars, in real time. For all the Indian music lovers, Samsung Galaxy S III gives you access to music that will make you love the device even more.

Another very interesting and useful App is the Handy that allows users to search, book and pay for flights, movie tickets, search a restaurant by cuisine and reserve a table for themselves. These and many other apps are available on ‘Samsung Apps’ for Samsung Smartphone consumers.

Pricing: MRP of Galaxy S III is Rs.43,180/-. The Galaxy S III will be available to Vodafone customers with an attractive offer of 3GB per month for 2 months, with the offer being valid till 31st August.

The optional accessories available for the Galaxy SIII include: Flip Cover, Slim case, Desktop Dock, HDTV Adaptor, Capacitive pen and Allshare cast dongle.
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