AOJ Media acquires HIGJE
4th July 2012, Hyderabad: AOJ Media Pvt. Ltd. has at the forefront, its flagship brand- The Art of Jewellery, India's No:l jewellery magazine, and Events. The company, which is the organizer of premier trade shows both in the B2B and B2C categories, has acquired 100 per cent stake in Hitex International Gems &Jewellery Exposition (HIGJE), Hyderabad's largest gems and jewellery show, adding yet another premier brand to its basket of specialized events. A Memorandum of Understanding (MoU) was signed in Bangalore recently.
Addressing the HIGJE launch Press Meet at Hotel Taj Krishna, SumeshWadhera, MD, AOJ Media, said "The acquisition of Hitex International Gem and Jewellery Expo marks our entry into Andhra Pradesh, which is a very important and a significant jewellery market in South India. We are looking forward to adding further value to the expo. This acquisition will indeed consolidate our presence in South India. We have gone a step further and signed the ravishing RaveenaTandon, Bollywood star as the Brand Ambassador for HIGJE 2012, which had never happened in the history of HIGJE's.
Agreed Nagendra Prasad, Chief Operating Officer, Hyderabad International Trade Expositions Limited, "We found a wonderful synergy in AOJ Media and are confident that SumeshWadhera and his team will grow the brand even further. Hitex International Gem and Jewellery Expo has been a successful event since its inception and this win-win partnership will reinforce its preeminence. The event will continue to be held at the Hitex fair grounds, Hyderabad and we are confident that it will attract leading retailers from all across India."
On being signed the Brand Ambassador, RaveenaTandon said "HIGJE 2012 brings in the promise of the best of jewellery from all over India under on roof, and I am so thrilled to be a part of this fantastic show!"
HIGJE is one of the largest show of its kind in South India, and Hyderabad's only consumer show. The show has over 150 stalls and over 100 top-notch jewellers participating and exhibiting. A few of the eminent jewellers are MeenaJewellers-Hyderabad, Sainath Jewels-Hyderabad, GRT-Hyderabad, Gitanjali Group-Mumbai, Bhirdichand-Jaipur, PanchKesari-Bangalore, P MohanlalJewellery-Hyderabad, Amravati Jewellers-HYD, Mangal Jewels-Jaipur and Amarpali-Jaipur to name a few. HIGJE highlight is the exhibition of jewellery made from gold, silver, platinum, diamonds, pearls, corals, semi- precious stones, and gemstones. Equal emphasis rests on special offerings like antique and fashion jewellery. HIGJE 2012 will be held from July 20 to 22, less than a week before VaralakshmiVratham, which falls on July 27 this year. The venue Hitex is the finest, most modern exhibition centre in India today. Its world class infrastructure (Centrally A/C), ample parking space etc. has made it extremely popular as a one-stop resource for exhibitions and shows.
AOJ Media is an ISO 9001: 2008 UKAS certified media company. It has at the forefront, its flagship brand- The Art of Jewellery, India's No:ljewellery magazine, and Events which provide businesses with a forum to interact, engage, and arrive at decisions of mutual benefit. The organization's principal role is to help businesses connect, share, and grow. We do this in a variety of ways - Through audience-specific events that unite businesses, through an industry-leading B2B publication that shares business knowledge; and through the creation and stewardship of industry-specific bodies that set the path for the category to follow. This in-depth familiarity has been further strengthened by decades of expertise in conducting B2B trade shows and B2C retail events across the country. We are also the owners and organizers of some of the most talked about shows in India viz: South India Jewellery Show (SIJS)-Bangalore, Best Of India Jewellery Show (BIJS)- - Bangalore and the Kerala Gem and Jewellery Show(KGJS)- Thrissur, to name a few. In addition to the Gems and Jewellery vertical. AOJ Media is concurrently developing B2B interaction in other industries also.