Kingfisher Ultra Soulflyp: Sean Paul Pre Parties at Kismet Pub, Hyderabad
Kingfisher Ultra Soul flyp presented the official pre-party to Sean Paul’s debut India tour
Hyderabad, October 27, 2012: ‘Kingfisher ULTRA SOUL flyp’, the music concept introduced in 2009 to amalgamate the best musicians and DJs from India, takes a leap this year by presenting the reggae and dancehall superstar Sean Paul’s debut tour to India. Escalating the enthusiasm and zeal of Hyderabadis for the tour, the brand hosted the official pre-party in the city.
Saturday evening saw a unique confluence of sounds over a Sundown session with DJ G of Kilogram known for his hip hop signature tunes, at the official pre-party presented by ‘Kingfisher ULTRA SOUL flyp’. Held at the Kismet, Hyderabad DJ G got the mood right with groovy & reggae tunes and took the city’s trendy watering hole to a new aural high with his electrifying performances. Adding to the fever, DJ G also gave away XXX passes for Sean Paul’s tour during the gig.
DJ/Producer G will be spinning for the official Sean Paul pre parties lined up for this October.
Ever since its inception, ‘Kingfisher ULTRA SOUL flyp’ has provided an innovative contemporary musical platform uniting the best musical talents in the International & Indian circuit. And Saturday evening was no different!
Note to the Editor:
Kingfisher ULTRA SOUL flyp is a music concept introduced in 2009 to bring together an amalgamation of the best musicians and DJs from India. In 2010, Soul flyp enlarged the platform to include global musicians and DJ’s including Akcent, DJ Activa, Bandish Projekt, Kelly Marie, Chris Ortega and Chris Montana. Kingfisher ULTRA SOUL flyp was further extended to identify talent in music and promote the budding artists under SOUL flyp ACADEMY. In a nationwide talent hunt held in 2010 three DJs were chosen to represent their cities for KFU SOUL FLYP. www.kingfisherworld.com/ultra
About Kingfisher Ultra
Kingfisher ULTRA, the Emperor of Good Times was launched in September 2009. A high end brand from the house of United Breweries, Ultra assures consumers the best quality, taste and the most differentiated experience across every touch point. Kingfisher ULTRA is made from the finest imported malts and hops which gives a distinctive taste. The packaging is unique with an embossed flint bottle, ring pull crown, gold metalized neck and front label.
The brand has based its activations on prominent genres like fashion, music and movies. Apart from these, Kingfisher ULTRA has also launched various other activations and promotions across retail and non-retail outlets which have been met with positive response amongst its consumers. Kingfisher ULTRA is about people experiencing their next high in life. It is a beer for the classy, modern, urban, confident, independent and self-assured consumer. It is for those who want the best and deserve the best. It is currently available in all major cities of the country.