With the worldwide recession hitting hard everyone, the movie industry also is facing the heat. Recent in the list is Tamil Film Industry, Kollywood. Gone are the days when the producers were willing to cough up hundreds of crores for the likes of Superstar Rajinikanth. With Shankar joining the team it becomes all the more a bottomless pit. Ironically, this combination presently busy with ‘Robo’ shooting has been subjected to heavy economy dry. If sources are to be believed even the make-up facilities have been cut to the minimum with only Rajini and Aishwarya having mobile makeup rooms and all others are to fend for themselves. This apart, even the shootings overseas have been dropped. And all efforts are on to locate the hidden beauty in India itself. This looks to be just a beginning of a long story.