The unit of comedian Venu Madhav's upcoming film, Premabhishekam, organized a felicitation program for Guinness World record holder, the veteran character artist and comedian Brahmanandam. The felicitation was held at the State Art Gallery in Kavuri Hills, Hyderabad, where the film's shoot is presently under progress. Present on the occasion were actors and colleagues Nagababu, Sunil, AVS, Srihari and Jaya Prakash Reddy.

A visibly happy and humbled Brahmanandam said "Venu Madhav's mother was one of the first people to call after the news of my Guinness book entry was announced. Today I realized what a good heart Venu Madhav has got. Tanikella Bharani told a very nice thing about me. He wrote that poverty is my guru and that it has taught me what to say and what not to say. That is true. This achievement of mine is not my credit alone. It belongs to all the comedians of the Telugu film industry".

On the other hand Premabhishekam,- veediki cancer ledu, canned it's climax scene on 30th Dec 07. The scene was shot on the three lead pairs of the film Venu Madhav-Priya Mohan; Sunil-Ruthika; and Kadambari Kiran-Geetha Singh. Premabhishekam, a spoof of the hit ANR classic, is a Savitri Cinema production that has story by Dasari Narayan Rao and is produced by Venu Madhav himself. The film is directed by S.S.Vikram Gandhi and has music by Chakri.