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Tollywood Celebrities Interviews - Index OTHERS

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Take a gander at all the most recent interviews from Tollywood celebs and comprehend what your most loved celebs have expressed their own lives and their movies underneath.

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The Ee Rozullo Revolution

Telugu cinema is going through a revolution of sorts: creatively and commercially. Digital cinema has enabled new, budding filmmakers with no studio backing not only to make a film with their own resources, but also release it successfully and profit it from it. Ee Rozullo, the smash hit that was made on a budget of Rs 60 lakhs and grossed Rs 800 lakhs at box-office is the talk of the industry. This has inspired an army of young filmmakers who out on the streets with digital camera, amateur actors – making their own dream: an independent feature film. The film was produced on a meager budget, through efficient planning, eliminating all the excesses of big-budget filmmaking. It deserves to have a case study on its own. Today, I am happy & proud that folks who around me had done something I only aspire for, but could not achieve – an ultra low budget independent film. While the director Maruthi deserves a full interview, on the creative aspects of the film – the focus of this article is on how the project was designed, executed and marketed on such a shoe string budget. I was a first-account witness to the whole process of Ee Rozullo, but feel the facts should come from the horse’s mouth. Hence, I am going to interview a long-time associate, PRO for all our films, personal publicist for Allu Arjun & Ram Charan – Sreenivas Kumar aka SKN, one of the Producers of the Ee Rozullo My idea behind this interview is the’ wheel should not be reinvented’. These guys have already gone through struggles, made mistakes, rectified and finally produced their film. Newbies starting out too need not go through the same grind again – but learn from these people and make lesser mistakes. There is no patented secret formula these guys have, yet I have seen some smart things these guys did which could be of help to other filmmakers. I have requested them to reveal it all for the greater benefit of the industry. They were gracious enough to do so. Hope the conversation inspires you as much as I did doing it. ...Continue reading Interveiw