Hyderabad, 22ndFebruary 2019: UK's favorite and celebrated Bakery, Millie's Cookies launched its first outlet in Hyderabad Market. World Iconic Brands, a specialist Franchise Development Company announced opening of Millie's outlet in Sujana Forum Mall on 22nd February 2019. 0utlet was inaugurated by Bollywood Actor Harshvardhan Rane.
For more than three decades, Millie's has been baking fresh, chewy, soft in the middle and crunchy on the outside cookies every day. It specializes in gourmet cookies, muffins, milkshakes and hot drinks. USP of the brand is Giant Cookie, which is going to capture the market as replacement of traditional cake with enticing hero products -Nutella Pizza, Cookie Pop, Cookie Sandwich which are baked under the direction of Celebrity Chef and Culinary Director for Millie's, Shaun Kenworthy.
"TarunSrinath Varma,Area Developer, Millie's Cookies,Hyderabad", said, I am delighted to be a part of this popular brand. I am 24 years old and like any other young person I too love trying out new things in terms of Food, It was a moment of excitement when WIB proposed Millie's expansion to Hyderabad Market and I accepted the proposal without thinking too much, as owning a venture in F&B sector has always been part of my goal. Also from business angle, It was the best time to grab this opportunity of introducing this brand to Hyderabad as Market size in India for food and beverages industry is forecasted to amount approx. 46 billion dollars until 2020.0ther brands bake and tin their products in factories 16 hours prior to supplying them to the stores but at Millie's, cookies are baked at the stores itself. I am sure the brand will be welcomed with big heart by the sweet lovers in Hyderabad."
Gaurav Marya, CEO, WIB, said "This sector is already the largest retail consumption category in India, accounting for approximately around 31% of the country's consumption basket, Market size in India for food and beverages industry is forecasted to amount approx. 46 billion dollars until 2020. It is the best time for us to look for expansion of the brand by opening outlets Pan India. We plan to open 75 to 100 stores in next 5 years.11 Adding to this, Mr. Marya further explained, "Moreover, the recipes bring forth authentic English flavours with a hint of spices, suited to the Indian palate while giving a feel of true English Cafe, that is how we At Millie's we are trying to create an experience altogether".
The cookie stores in the Indian market are expected to witness incredible growth in the coming five years. Cookies market seems to be dominating the food industry due to its innovative packaging, new flavors, tastes, and shapes among consumers. In India, the brand is being endorsed by Actress Parineeti Chopra.