Nicole Faria Launches Frederique Constant Luxury Watch Collection at Helios

Nicole Faria, Miss India 2010 & Miss Earth 2010 the brand ambassador of Frederique Constant, inaugurated the luxury brand collection at Hellos, The watch store today. Hellos, a chain (17 in number) of watch stores owned by Titan Industries Ltd. Stocks 27 international watch brands in a 2000 Sq ft in Banjara Hills. Amongst the brand it stocks, is Frederique Constant, the brand that is associated with Miss Faria.

Speaking on the occasion, a Titan spokesperson said "It is indeed a proud moment for Helios to add Frederique Constant to our large range of luxury international watch brands. Being a store that is obsessed with the best in fashion and lifestyle watches, we guarantee there is something for every watch enthusiast, at our store. The style consultants at the store will ensure that every customer is guided through the entire collection and assisted in choosing a watch."

Miss Earth Nicole Faria's presence at Helios created a buzz on the streets, and her passion for well- crafted.watches was obvious as she browsed the 2500 odd pieces available for sale at Helios. Delighted about her visit to Helios The Watch Store, Brand Ambassador of Frederique Constant, Nicole Faria said "The store is aesthetically designed and very spacious, giving one the opportunity to browse some of the world's best brands in a comfortably under one roof. It is a very heartening experience being associated with a Frederique Constant, and HELlOS a premium watch retailer with a national presence. Watches are such an integral part of being well dressed in today's context and Frederique Constant has such a wide range and design that would appeal to the various Indian styles, moods and Occasions".

"In the Asia region, India is an important market for Fe. We have re launched ourselves after several years of inaction and are very happy to be associating with Helios in Hyderabad. This is one of the many marketing tie-ups we intend to pursue in India" said Mr. Sebastien Cretegny, International Sales Manager, Frederique Constant.

"We are the first Swiss brand in our segment to launch this range for the Indian market. The watch will be retailed through many multi-brand outlets, such as Hellos. The range of Frederique Constant is priced starting from Rs 29,000 onwards", he further added.

About Helios

Helios is a chain of watch stores by Titan, which has over 2S international brands in its collection. Well- known brands, the likes of Tag Heur, Movado, Emporio Armani, Burberry, FCUK, Parco Rabanne, Diesel, Baume & Mercier, Victorinox, Fossil, Guess, Tommy Hilfiger, Casio, Seiko, Xylys, Titan, Citizen, etc. are some of the brands available at Helios. Helios currently has 17 stores across the country.

The wide range of choice paired with highly skilled in-store style consultants, results in an exclusive experience which awaits every client.
About Frederique Constant This private family company has achieved this esteemed position through a brilliantly planned and well executed programme of expansion since the launch of its first products in 1991.

Frederique Constant was founded in 1988 by Peter Stas and his wife Aletta in Geneva, with a clear objective to create what became known as 'accessible luxury' watches. By offering excellent quality watches with affordable prices Frederique Constant has gradually become an irnportant plaver with in the Swiss watch making industry. Unusually, Peter and Aletta did not originally train as watchmakers, but their business backgrounds, combined with their talents for design and watchmaking skills, have brought the .company widely recognized success in a constantly competitive industry.