Amala Akkineni launches Eucalyptus, Hyderabad
Eucalyptus the relocated new home store was launched by celebrity Amala Akkineni in road number 44, Jubilee Hills today. The unique store offers wide range of bed linen, quilts, bedspreads, cushions, table linen, runners and other knick knacks that tranform a house into a home. Glide over to shop for off-the-shelf, made-to-order, color-coordinated and totally-my kind of products. In one word if you like nature inspired prints, Eucalyptus is the best destination and also you find unique gifting solutions The terms earthy ,natural, handmade rightly define eucalyptus The collections in Eucalyptus Store captures the fresh vitality of a first sketch or a drawing in print. Motifs have been derived from nature like champa, eucalyptus sheesham and even miniature paintings. Eucalyptus also pays homage to its birth place, Hyderabad; and one can find its traces in form of Jharokhas on the linens.
Apart from all this, the store has very beautiful decor accessories like figurines, vases, stoneware, scented candles, ceramics, face masks, accent furniture like coffee tables etc, which are sourced from south-east Asian countries. They complement with the textiles.
Eucalyptus has in-house facilities of dyeing, printing (both block and screen), stitching etc. They Undertake retail and institutional orders from stores, boutique hotels and heritage hotels.
The design team works hand in hand with the artisans, who are trained to understand the finer nuances of production. Quilting, weaving and hand embroidery is outsourced from skilled craftsmen across India. Finally Asha kanthala the core behind Eucalyptus is into textiles for the past 20 yrs it is Satya Creations, Asha's apparel brand that gives her the experience to conceptualize Eucalyptus-the home store and hibiscus -the textile and apparel store. Asha's instinctive openness to new innovations and ideas helped formulate the perfect matured chemistry between the other two designers from national institute of design Shruti and Shaila. They acknowledge and appreciate the freedom Asha has given them - to err, explore and experiment.