Kirtilals celebrates 75th year and launches First-of-its Kind iPad application
Kirtilals, a premium fine diamond and gold jewellery brand today launched a first-of-its-kind iPad application, to enhance the customers buying experience at the showroom. This innovative virtual iPad application was launched by Mr Suraj Shantakumar, Director - Business Strategy, Kirtilals and Ms. Seema Mehta, Director - Creative, Kirtilals in the presence of Master of Sarod - Ustad Amjad Ali Khan and Jacqueline Shave, Head person, Britten Sinfonia.
‘Kirtilals Design Studio’ is an ideal place to let your imagination run free as it offers you the possibility to mix and match various designs; create a unique design for oneself. The application allows the customers to view the jewellery on them in real time. The customers will have the freedom to virtually try various designs and create numerous looks and save their favorite ones.
At the launch Mr. Suraj Shantakumar, Director- Business Strategy, Kirtilals said, “Our 75th anniversary is a time to celebrate our accomplishments. The brand, has been synonymous to superior craftsmanship, exclusive designs and guaranteed product quality since 1939. We have come a long way since our inception and today we are one of the largest diamond conglomerates in the world, serving 4 generations of customers. I take pride in the great reputation that we have today, and thank all our patrons who have contributed to our success.”
“This is really exciting new technology that we think our customers will enjoy using. It's a great opportunity to help us to reach new customers who are interested in virtual shopping. With the new iPad application customers can explore and browse the designs available at the store and create new designs that complement their personality with the help of latest iPad application, which is developed in-house” said Ms. Seema Mehta, Director - Creative, Kirtilals
Speaking on the launch Ustad Amjad Ali Khan says, “75 years is landmark achievement and I would like to congratulate Kirtilals for this accomplishment. For both an artist and a designer, customer satisfaction is the ultimate goal. With this new technological
advancement and the experience of three generations in the diamond jewellery business; I am sure Kirtilals will be able to add more and more happy customers at their store.”
Customers can come up with their own design concept and have a one-on-one interactive session with the designers at Kirtilals. The designers will then help the customer in converting the concept into a complete design, which can be virtually tried and further customized. The chosen and finalized design will then be manufactured and delivered to the customer. At Kirtilals lounge, the jewellery buying experience will be unique and memorable.
About Kirtilals: Kirtilals is a premium diamond and gold jewellery brand. Kirtilal Kalidas Jewellers Pvt Ltd is operating under the brand name ‘Kirtilals’ across south India with 9 exclusive showrooms and retail office in New Delhi. Kirtilals is the first jewellery brand to be certified by ISO 9001: 2008 in both retail and manufacturing units. The brand has its flagship store in Coimbatore and has a legacy of 75 years of operations with more than 3, 00,000 customers which are spread over 5 continents. Brand present at Coimbatore | Chennai | Madurai | Kochi | Bengaluru | Hyderabad | Vijayawada | Visakhapatnam | New Delhi.
