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Pegaworld 2016 Business and IT Conference by Pegasystems Inc.

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Pegasvstems Inc. (NASDAQ: PEGA), the software company empowering the world's leading enterprises with strategic business applications, today kicked off 'Pegaworld 2016', its annual user conference, in Las Vegas. This year Pega India initiated Viva Las Hyderabad, a first-time initiative designed to include those who are not attending in person more directly in the global event. Employees across Pega India's Hyderabad and Bangalore offices witnessed the live screening of the opening keynotes to Pegaworld 2016 while donning Vegas themed attire and enjoying a Vegas style ambiance.

Speaking on the occasion, Suman Reddy, MD, Pegasystems India said, "Pegaworld is a marquee event for us, and we are happy to create a platform for everyone to experience and be part of the larger Pega family, even if we can't all be together in person. Events like this provide our employees insight into the game- changing and innovative work we do for our clients globally. As market leaders, it is pertinent to get a holistic view into how Pega is driving change and solving complex business challenges."

This fast-growing annual conference serves as a platform for Business and IT thought-leaders to discuss and showcase how they use Pega technology to solve complex business problems. Pega India's employees got the chance to experience live, the keynote address by Alan Trefler, Founder and CEO, Pegasystems, on digital transformation and leveraging technology to improve the customer experience. Trefler elaborated on the need to use technology to treat customers as individuals rather than demographics through awareness and understanding, applying insight, acting responsibly, and learning and adapting.

About Pegasystems
Pegasystems (NASDAQ: PEGA) develops strategic applications for marketing, sales, service, and operations. Pega's applications streamline critical business operations, connect enterprises to their customers seamlessly in real-time across channels, and adapt to meet rapidly changing requirements. Pega's Global 3000 customers include many of the world's most sophisticated and successful enterprises. Pega's applications, available in the cloud or on-premises, are built on its unified Pega 7 platform, which uses visual tools to easily extend and change applications to meet clients' strategic business needs.
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