After his last assignment with Sun TV Network as Business Head for Telugu Cluster, Sanjay Reddy has rejoined the Zee group after a gap of two years. Zee Entertainment Enterprises Ltd., (ZEE) today announced Sanjay Reddy’s appointment as Executive Vice-President for South Cluster. This will be Sanjay’s 2nd stint with ZEE after a gap of 2 years. In his new role, Sanjay will be heading ZEE’s all south channels, i.e; Zee Telugu, Zee Kannada and Zee Tamil. He will report to Mr. Nittin Keni.
Speaking on the appointment, ZEE MD & CEO, Punit Goenka said, "We are delighted to have Sanjay back in our team. South has always been one of ZEE’s key market and we are confident of consolidating our position, with a robust team headed by Nittin and Sanjay.”
Nittin Keni, ZEE Creative Head said “In-line with our strategy to strengthen our position in southern market, Sanjay will contribute tremendously to growing and expanding the ZEE brand further. I am looking forward to working with Sanjay to steer the growth in southern market.”
Sanjay Reddy said, “I am extremely pleased to join the group at such an exciting time in the history of the ZEE brand. With such a vibrant team, my challenge now is to drive the change, in-line with our Company objectives and strengthen the brand further in the southern market.”