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Teja Sajja, Priya Prakash Varrier team up for 'ISHQ'

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'ISHQ' is the title of a newly-launched entertainer to be produced by Megaa Super Good Films. The prestigious production house has roped in Teja Sajja of 'Oh Baby' and 'Zombie Reddy' fame for the entertainer, while the 'wink sensation' Priya Prakash Varrier, the Malayali girl, is the heroine.

"Megaa Super Good Films, which has delivered numerous blockbusters, is back to Tollywood," said the film's proud producers NV Prasad, Paras Jain and Vakada Anjan Kumar. Presented by RB Choudary, the film is directed by SS Raju.

Contrary to what the title suggests, the tagline reads like this: 'Not a love story'. While this is counter-intuitive, we have to wait for the movie to come out to know the rationale behind the caption.

With music by 'Bheeshma' fame Mahathi Swara Sagar, its cinematography is by Sam K Naidu. Lyrics are by Srimani. A Vara Prasad and Vithal Kosanam are taking care of editing and art departments, respectively.