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Amala launches WeRecycle New Products, Hyderabad

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We Recycle is pleased to announce the launch of its product range on Monday, the 22nd of April 2013 (Earth Day), at Deckle Edge store, G-10, Srinivasa Towers, beside ITC Kakatiya, Begumpet, Hyderabad-500016. Mrs.Amala Akkineni, founder, Blue Cross Hyderabad would be the chief guest and formally inaugurate the project.

Proiect brief:
We Recycle is a social enterprise which stands for women empowerment through recycling. The project aims at creating utilitarian art from waste materials like tetrapaks, newspaper, magazines and waste paper strips. One of the aims of the project is to train the women in urban slums and provide livelihood for them at their residences as their family responsibilities would not permit them to do full time jobs. The other aim is to reduce the recyclable waste going to the landfills.

The products are made by a group of women in Rasoolpura who have been trained by us since March 2012. Some of the products are finished by our expert craftsmen at Deckle Edge in Begumpet.The product range includes clutches and organisers made from tetrapaks, lamps and boxes made from waste paper strips, lamps made from magazines and various utilities made from newspaper. All the products are handmade and mostly use eco-friendly raw materials.

It is our pleasure to invite you to the launch of our enterprise, We Recycle, at Deckle Edge store, G-10, Srinivasa Towers, besides ITC Kakatiya, Begumpet, Hyderabad-500016 on Monday, 22nd of April, 11 a.m.


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