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DE'FINE - a harbinger for latest in home fashions, inaugurated by Sussanne Khan

Hyderabad, 19th October, 2014: The most trendy and upscale destination for quality furnishings in the city - DE'FINE, was formally inaugurated by Ms. Sussanne Khan, on Sunday at Nagarjuna Circle. Ishaq Bukhari and Ibraheem Bukhari, Proprietors of DE'FINE were present at the glittering store opening ceremony. DE'FINE - an ultra-modern haven for new age lifestyle will present modern, artful, and appealing range of curtains, sofa fabrics, wall papers and bed & bath furnishings.

DE'FINE is from the house of reputed 'Mohammed cap mart' - an institution with over 40 years of expertise in the furnishing industry and a firm grasp of the pulse of the connoisseur of home fashion in Hyderabad. DE'FINE will set the trend for home furnishing in the city and take the furnishing style a few notches up to match with the international standards.

"DE'FINE is here to redefine the home décor like never before and be the harbinger for latest in home fashions" says Ishaq Bukhari. "Go ahead and expect only the best and the finest from DE'FINE" adds Ibraheem Bukhari.

The repository of home furnishings at DE'FINE will have fabric ranges from velvets, silk, sheers, linen, jacquards and cottons. The prints and weaves on the fabric will be intricate and elegant which will easily blends into any home element to create a classy ambience.

Speaking at the launch Sussanne Khan said, I am happy to be at DE'FINE, the store is very promising, it has furnishing material to satiate the different trends. DE'FINE has lots of designs, it is important to cater to the tastes of different customers. Everybody has a different taste, the vast range can definitely impress the architects and designers. She said, home is a personal space, the design, ambience and everything at the house should represent the essence of the dwellers of the home, they should feel good and energised. Hyderabad as a city has been taking rapid strides to catch up with the latest trends. Sussanne said, everybody desires to adopt the latest designs and be trendy, it's not the affluent sections alone. She said, besides “The Charcoal Project”, I have a e-commerce site -, the prices of product on the site are very affordable and super fashionable. I believe, everybody needs to enjoy the benefits of good design, she added. I travel a lot and observe and absorb the different trends in home decor globally, she said.

About Sussanne Khan

Sussanne Khan has practised the art of design for 15 years. She is the founder of India’s leading conceptual interior design store, “The Charcoal Project”. The store came to life in 2011 and changed the meaning of curated interior design in India.

A victim of a curious mind, Sussanne used her imagination and talents to create diverse design stories inspired by the history of art and architecture through the ages. Her signature is a seamless blending of industrial masculine tone with feminine classical shabby chic.

Sussanne Khan obtained an Associate Art Degree in Interior Design from Brooks College, Long Beach, California in the year 1995. Today, at thirty-eight, she straddles the world of fusion architecture, interior design play and original product design. All these disciplines always remain true to her foundation philosophy ‘It’s all in the details’.

She coined a unique term that best describes her efforts in creativity “To charcoal”, or in other words, “To make a thing come alive.” Sussanne’s design projects include private residences, retail spaces, corporate offices, destination villas and architectural concepts.
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