Super star Mahesh Babu’s ‘1’ Nenokkadine debuted to mixed reviews and the response from audience was like it’s technically good movie but confused screenplay. However, Mahesh Babu refused to accept that his attempt was a failure. So he started to promote the film aggressively by giving interviews in all TV channels. Interestingly after 20 minutes run time was cut, his active involvement in promoting the film seems to have caught the audience attention once again, and that eventually helped to pull crowds back to theatre halls. On the other hand, many celebrities took to twitter to support ‘1’ film by giving their positive feedback. Whatever the reason be, finally it’s Mahesh Babu
’s star power that worked wonders.